Think.
  • synthesize business problems into clearly articulated creative solutions
  • assess available technologies + trends + clearly communicate how they're relevant (or not)
  • consumer + trend research
  • define the right user experience strategy + product roadmap
  • lead effective brainstorming sessions
Design.
  • creative concepting + creative direction
  • work closely with internal creative + product teams
  • interaction design
  • visual design *
  • guerilla usability testing
Make.
  • rapid prototyping *
  • development - web, iPhone, Android *
Repeat.
I'm a firm believer that the first answer is never the best; it’s paramount to approach every stage of each endeavor as an iterative process.
* Every challenge is different. While there's a lot I can do, it’s wise to call in experts in some fields. My 12+ years with NYC start-ups and agencies has given me a network of superstar creative professionals that can tackle any problem. Seriously, they're like the A-team.
About

Like many today, though I grew up in an analog era, my entire professional life has been spent thinking about, designing and building digital products. Entire industries are being redesigned on the fly -- whether they like it or not. As a designer who can help define and shape these massive changes, I'm incredibly grateful. This is exactly why I do what I do and couldn't imagine doing anything else.

Over the past 12 years I've had the opportunity to work on a variety of products and platforms in vastly different creative environments - from co-founding my own startup, dodgeball.com (sold to Google in 2005) to leading a team of 14 amazing designers at a large digital agency. These vastly different experiences have shaped my view of what Tinker can be:

Today's reality demands a new approach to product development and creative leadership. This is the spirit that drives Tinker Studio.

If all this jives with how you see the world, let's work together. Tinker is led by alex rainert, who's happily based in Brooklyn, NY.

Ideas

I regularly write about innovation in design at everydayux.com. It's the best way to get a good sense of how I see design and the role it plays in today's world of product development.

Get in touch

If you've got a project that you think might be a good fit, you can reach me the following ways: